ERA Kids is based on the ERA philosophy – Education, Respect, Awareness – where children are understood, listened to and equipped with life skills to grow up safely, confidently, and responsibly.
ERA Kids is a companion for children on their journey to explore their bodies, emotions, and the world around them safely and confidently.
The content is designed in accordance with children’s developmental characteristics, including: recognizing the body and private areas; identifying safe and unsafe behaviors; skills to refuse and seek help; coping skills in risky situations; emotional education and healthy social communication; developing independence and age-appropriate decision-making; building a circle of trust and setting personal boundaries; and digital safety education.
ERA Kids integrates a digital learning resource library (videos, images, online exercises) and a personal account system for children, teachers, administrators, and parents. All content is developed according to international standards, with no advertising, no personal data collection, ensuring safety for children when using the application.
